By: Carly Corfman
Check out these updates from across the agency.
From Jingle Bells to Wedding Bells
Many people around the agency are celebrating the season of love, as many engagements have happened over the past few months:
Account Team
- Kendall Reganall
- Mary-Ashley Eddleman
- Kelsey Plemmons (getting married in April)
Digital
- Ashley Fort
- Anthony Savage (getting married in February)
- Graham Yarboro
- Will Cargile
Media
- Carly Corfman
Digital News
- The PPC team hit record numbers in 2022.
- Search and Vehicle Ads campaigns increased in spend by $85,000 in December compared to November (2022).
- YoY Google Ads spend (including Digital Media) increased by $3.98 million.
- Tiffany Millan and Scott Giles passed Facebook’s Meta Certification.
We also welcomed a few SAM newborns this past year. Courtney Binder’s son, Walker, and Brad Price’s daughter, Kit.
DEP News
The DEP team welcomed Nolan Siegler as DEP Senior Sales Director. Nolan has 10 years’ experience at Epsilon’s automotive division where he conducted all direct marketing initiatives for advertising agencies, dealer groups, and individual dealerships. Nolan will be working out of Nashville, Tennessee, and will be in the BHM office. Welcome to the team, Nolan!
Media News
Liz Elder has been promoted to Vice President and Media Director. Additionally, the department has taken over 100% of the media reconciling from the Accounting department. This will ease the workload for Accounting, as well as increase Media’s knowledge of the different processes regarding invoice reconciliation.
Direct Mail/eCampaigns News
- The Mail team has taken over POP jobs. They are really excited to learn a new department and take on new responsibilities!
- eCampaigns grew the largest of all the departments last year, growing 47%! Congratulations to this team and their hard work.
